For professionals that need to schedule time in advance to serve their customers, having automated text messaging is more important than ever.

If you have trouble getting ahold of customers via phone (and end up playing phone tag), you’re not up the creek without a paddle. There’s a great new way of reaching customers without leaving a voice message: the wonderful world of text messages. 💬

Using business text message templates is a great way to automate customer confirmations, follow-up questions, and appointment details. 

If you’re looking to get into appointment confirmation texts and reminders for the first time, a template could be a great way to start. Let’s take a look at some text reminder templates for building a solid great communication funnel, and check out best practices for helping your brand voice stand out in each. 📢

Appointment confirmation text templates

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Whether you’re helping your client reschedule their meeting or prevent unnecessary no-shows, confirmation text templates give your customers the chance to respond ‘yay’ or ‘nay’ to their upcoming appointment time.

Every industry will have a different tone, approach, and message in their automated confirmation texts. Below are just a few of the most common examples.

Check out also our guides to texting auto-replies and auto-attendant scripts to streamline your business phone communications further.

1. Insurance firm industry

Hi [CUSTOMER NAME], this is [NAME] from [BUSINESS NAME], your insurance contact. I just wanted to confirm a phone meeting with you at [DATE / TIME] to discuss your questions further. Please reply YES if this information is correct.
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2. Veterinary and pet care industry

[PET NAME] has a scheduled appointment at [BUSINESS NAME] on [DATE / TIME]. Type YES to confirm. Type HELP for more options.
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3. Medical and healthcare industry

[FORMAL FIRST NAME], thanks for scheduling a [TYPE] appointment at [BUSINESS NAME]. We’re looking forward to serving you [DATE / TIME]. If this is correct, please text CONFIRM. If you need to cancel or reschedule your appointment, please call this number directly.
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4. Hair and beauty industry

Hi [CUSTOMER NAME], this is [NAME] from [BUSINESS NAME]. I just wanted to send you confirmation that I received your request for [SERVICE] on [DATE / TIME]. I’m really looking forward to seeing you! To avoid any [$] late fees, or to reschedule your appointment, call this number to cancel your appointment.
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5. Talent acquisition and recruitment industry

Hey [CANDIDATE NAME], this is [NAME], the recruiter you spoke with from [BUSINESS NAME]. Thanks so much for giving up some of your time to chat! Just to double check, are you still available to talk about [SUBJECT] on [DATE / TIME]? Let me know!
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6. Automotive and mechanic industry

[BUSINESS NAME] has received your appointment request for [SUBJECT] on [DATE / TIME]. This maintenance service will take [TIME] to complete. Type CONFIRM to confirm this timeslot. If this time is not correct, reply with HELP.
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7. Health and wellness industry

[CUSTOMER NAME], [BUSINESS NAME] has received your request for an upcoming appointment at our office. Please remember to fill out all new patient information before your visit on [DATE / TIME]. Please respond with YES to confirm your appointment.
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Text reminder templates

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Your business will likely need a variety of text reminder templates to work from. Check out 14 of the most popular ones below. 👇

1. Scheduled appointment reminder

Hi [CUSTOMER NAME], we’re reminding you of your appointment with [NAME] from [BUSINESS] on [MM/DD]. Please remember to bring [ITEM ONE] and [ITEM TWO] with you to the appointment.
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2. Future workshop or webinar reminder

This is a friendly reminder that you’re signed up for a [BUSINESS NAME] [WORKSHOP / WEBINAR NAME] on [DATE /TIME]. We’re excited to see you soon! If you need to cancel or reschedule, reply CANCEL to this message.
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3. Missing payment reminder

[BUSINESS NAME] would like to remind you that your payment of [$] has been missed. Please send in your payment in full by [DATE/TIME] to avoid incurring a hold on your account. Call or text this number to speak with a customer service representative.
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4. Cancellation or rescheduling reminder

[NAME], this is to remind you that due to [MISC EVENT], [BUSINESS NAME] will be closed until [DATE]. We apologize for any inconvenience this may cause you. For more information, please reply to this message, or call our business office at [PHONE NUMBER].
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5. Video call reminder

This is a reminder that [NAME] scheduled a video call with [NAME / BUSINESS NAME] on [DATE] at [TIME]. Reply CONFIRM to confirm your time slot.
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6. Phone call reminder

[NAME], we’re looking forward to your phone call with [BUSINESS NAME] at [TIME/DATE] about [SERVICE TYPE]. Reply HELP for more options
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7. Scheduled payment reminder

Hi, [NAME]! This is [NAME] from [BUSINESS]. We’re sending a reminder that your payment of [$] is due by [MM/DD]. For more information, visit our website at [URL], or call [CUSTOMER SERVICE LINE].
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8. Insurance firm industry reminder

Hi [CUSTOMER NAME], it’s [NAME] from [BUSINESS NAME] insurance company. I just wanted to leave a friendly reminder about your appointment at [DATE / TIME]. Don’t forget to fill out the paperwork sent via email before your visit. Talk soon!
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9. Veterinary and pet care industry reminder

It’s time to bring [PET NAME] to their check-up appointment on [DATE / TIME]. If you can no longer make this appointment time, or if you need to reschedule, please reply directly to this text thread. Reponses more than [TIME] amount of time before the scheduled appointment will avoid a [$] late fee.
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10. Medical and healthcare industry reminder

This is a friendly reminder of [CUSTOMER NAME]’s upcoming appointment with [BUSINESS NAME] at [DATE / TIME]. To reschedule or cancel this visit, please call [NUMBER] number within [TIMEFRAME] of your scheduled appointment time to avoid a [$] no-show fee.
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11. Hair and beauty industry reminder

[BUSINESS NAME] is reminding you of an appointment this [DATE / TIME]. If you need to cancel or reschedule your visit, please do so before [DATE / TIME] to avoid late charges. We hope to see you soon!
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12. Talent acquisition and recruitment industry reminder

[CANDIDATE NAME], don’t forget your interview tomorrow with [BUSINESS NAME] at [DATE / TIME]. I know you’re going to do great. Good luck!
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13. Automotive and mechanic industry reminder

[BUSINESS NAME] is leaving a friendly reminder to come pick up your vehicle before [DATE / TIME]. For additional questions, please call this number directly.
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14. Health and wellness industry reminder

Hey [CUSTOMER NAME], don’t forget that your wellness visit with [NAME] from [BUSINESS NAME] is tomorrow at [TIME]. If you can’t make it or need to reschedule, call this number before [DATE / TIME].
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Sample rescheduling text templates

If a customer can’t make it to a particular appointment, provide some ways for them to reschedule without wasting precious time. A couple of templates are listed below.

1. Cancellation text template

[NAME], thank you for canceling your appointment in advance. You will not be charged any late fees or no-show costs. To reschedule your appointment, please call us at [NUMBER].
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2. Rescheduling text template

Hi [NAME], thanks for rescheduling your visit with [BUSINESS NAME]. Your new appointment time is scheduled for [DATE / TIME]. Please call this number for additional help.
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Best practices for building an appointment confirmation text

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As you customize your appointment reminder text messages to reflect your brand, be sure to follow all best practices to maximize your impact.

1. Personalize with the customer’s name

Personalization is important across all marketing channels, not just text messages. Studies show us that using customer names can dramatically impact the bottom line. 💸 

Casual businesses may prefer customers on a first-name basis, while medical or legal firms may want formal titles and last names. In either case, personalization should be used throughout all of your SMS reminders.

2. Add all the important details

Give your appointment confirmation text some very clear details. List out everything the customer might need to know, including:

  • The business name
  • Cancellation policy
  • Date/time/location
  • Details for what to bring

3. Make it a friendly reminder

Your business texting should be a reflection of your unique brand voice, image, and personality. Make it count by adding the lingo that makes you, well, you. Just make sure your brand is consistent across all customer support channels, including phone lines. 

Ensure you present an agreement to opt-in to receive appointment confirmation texts before sending the first message to anyone. You can obtain consent through a digital form or a document if you meet them in person (you’ll often see this as a checkbox on booking or contact forms).

Retain all records of recipients agreeing to opt in. Also, keep in mind their consent doesn’t allow anyone to send messages from other brands, companies, or unrelated campaigns.

5. Provide unsubscribe options

Many modern customers prefer text message reminders as a two-way form of communication. However, not everyone shares the same sentiment. Be sure that customers have a way to unsubscribe from your reminder texts, and include it within the body of the message (or within a separate blurb if it works better). 

5. Create options to cancel or reschedule

If your customer needs to cancel or reschedule their appointment, don’t force them through the process of panic calling or emailing to avoid missed visit fees. Instead, integrate cancel or rescheduling options directly into the automated text, giving staff members the ability to help customers without blowing up your phone lines.

How to send appointment confirmation texts in OpenPhone

Sending an appointment confirmation text snippet

With OpenPhone, there are two major ways to set up appointment confirmation texts with your number.

First, you can opt to send snippets to your customers. This is a simple and efficient option for lower volume messaging, especially for small businesses. With snippets, you can easily work off a base template text and send a confirmation text to a customer directly after they book an appointment over the phone.

Second, you could choose to use an integration like Zapier to trigger a SMS reminder after someone books an appointment on your business’ Calendly (and other scheduling apps).

You can set up a variety of triggers, including:

  • Booking cancellations
  • Booking creations
  • Call recording completions
  • Outgoing / Incoming Messages

Appointment confirmation texts are simple, easy, straightforward methods of avoiding missed appointments and unhappy customers. By using one of the templates above, you could quickly and easily integrate SMS tools into your business strategy.

Don’t have a number on OpenPhone yet? Sign up and give it a try to see the real impact of appointment confirmation texts on your business.

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Meagan is a professional writer in VA that specializes in content marketing, research, and SEO. If she's not helping people craft their own stories, she's working on some of her own.

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